Cheat Sheet: 69 Strategies for Attracting New Clients
Tailored for Freelance Web Developers & Agencies Navigating the freelance or agency world can be challenging, so we've meticulously gathered 69 actionable strategies to help you secure your next client. Referral Programs Offer referral bonuses to acquaintances Connect with former colleagues Reach out to previous clients Solicit referrals following successful projects Establish a partnership network Collaborate with other agencies Utilize your personal network Online Communities Utilize Twitter's advanced search function Explore who's hiring on Hacker News Share client testimonials Contribute to meaningful discussions Provide insights on Quora Add "Open for work" to your social media handles Participate in relevant subreddits Advertise your popular content Engage with pertinent Slack groups Showcase your process via video Display your portfolio on platforms like Dribbble & Behance Cold outreach to relevant individuals on LinkedIn Cultivate an audience on Instagram Build a Twitter following Engage with relevant Facebook Groups Pin your work on Pinterest Share every completed project Initiate conversations on Twitter & direct message prospects Tag popular accounts followed by potential clients in your posts Offer your services as part of a contest Online Strategy Identify local businesses with inadequate websites Incorporate a brief video introduction on your website Implement a chat tool instead of traditional contact forms Optimize your website for search engines (SEO) Specialize and target a niche market Offer funnel products Present successful projects as case studies Reach out to potential clients via cold emails Utilize Local SEO tactics Freelance Platforms Establish partnerships with reputable platforms Browse and subscribe to classified ads platforms Apply to Upwork.com Apply to FreeUp.net Sign up for PeoplePerHour.com Register on Freelancer.com Create a profile on Fiverr.com as a funnel Join Angel.co Apply to jobs.smashingmagazine.com Subscribe to weworkremotely.com Sign up for krop.com Join authenticjobs.com Subscribe to SolidGigs.com Apply to 99Designs.com Subscribe to remote.co Subscribe to dowfh.io Content Creation Launch a blog Guest blog on relevant platforms Develop a useful product Feature on podcasts or webinars as a guest Start your own podcast Launch a YouTube channel Write an ebook Initiate an email newsletter Engineering Volunteer your skills for a pro bono project Fix issues with existing websites Revamp outdated sites Contribute to open source projects Add a "Designed by x" label to footers Provide redesign suggestions for existing websites Offline Engagement Join a co-working space Attend local Meetups Leave your business card at relevant locations Speak at conferences or events * Cold call potential clients There's no one-size-fits-all solution here, and not every idea may align with your preferences or strengths. Start with the strategies that resonate most with you and gradually incorporate them into your routine.